
Featured Event
Redesigning Your Website: Keys to a Successful Overhaul
April 28th
Redesigning your association or company website can be long, demanding process. If you would like to know how to make the design, transition and implementation of your new website a smooth process than this session has been designed just for you. Hear from an expert, Amy Rowe, on what you should know before you even select a vendor and how to answer the questions a web company will ask. In addition, you will hear from a panel of your peers that have gone through the process first hand. More Details
Date: April 28, 2010
Time: 11:00 a.m. – 3:00 p.m.
Keynote & Panel:
Keynote – Amy Rowe, Brandswag
Panel – Julia Hogan, MPA, Indiana Perinatal Network
Kim Paugh, Indiana Commercial Board of REALTORS
Chris Walsh, Tau Kappa Epsilon Fraternity
Cost: ISAE Members $50; Non-Members $80
REGISTER NOW!

The Legislative Session Update
No two legislative sessions are ever the same and the 2010 session of the Indiana General Assembly proved that once again. This was the short session of the legislature requiring adjournment prior to March 14th and even though lawmakers began meeting last December, they worked right up to the early hours of March 13th to complete their business. Going into the session, the legislative leaders indicated this session would be about creating and protecting jobs, education, and property tax caps. Whether they met those goals is a matter of controversy - between Democrats and Republicans and between the House and the Senate. More than usual, politics was a driving force on issues this session. The coming Fall election will be very important as the majority caucuses will have the ability to draw the political district maps that will be used for the next 10 years. While the Republicans have a firm hold on the Senate, the House is very much in play with the Democrats holding the current narrow majority 52-48. Continue Reading

Out with the Old and In with the New!
As the season changes I find myself cleaning out closets and making my piles of items to take to Goodwill, recycle and simply through away. I tend to be a person that can purge items pretty easily, but every now and then I catch myself holding onto items and I cannot seem to explain why. It is as if I need to hold onto these items simply because in the past they served me well.
I believe many associations take the same approach to their programs and member benefits. We keep putting on the same event or offering the same services year after year even if there is little or no value for the association or our members.
Why do we do this?
I believe it is for the same reason I hold onto a pair of jeans that no longer fit...I am holding onto the value they once offered. In a way I am hoping that I can revive the value they offered me. In reality these items have run their course and no longer benefit me and it is simply time to let them go.
I know what you’re thinking…
We have always offered that service?
That event was created by a Board member how could we get rid of it?
We don’t have time to think of new ideas?
Of course it isn’t as easy to scrap an event or program as it is to drop off old clothes at Goodwill, but evaluating all programs, products and services is a necessary evil. By reviewing what your association offers annually and really looking into what that product or service offers your membership you can ensure that you are offering valuable relevant tools to your members. Evaluate the program by asking a few simple questions?
- Why do we offer the product/program? Does it support the mission?
- Does the membership utilize it?
- Is the product/program a valuable use of staff’s time?
- Does the product/program positively affect the budget?
By asking simple questions such as these you will be able to determine what the best direction is for your association.
Nonprofit Accounting Resource
The Educational Foundation of the Greater Washington Society of CPAs has created an outstanding online resource geared towards small and midsize nonprofits. With an emphasis on compliance and accountability the site provides access to pertinent and timely information from nonprofit experts, useful tools, templates, procedures and policy samples as well as links to additional authoritative sources.
This resource offers information in a number of subject categories including: starting a nonprofit, governance, tax filings, internal controls and much more! The site also provides actual example forms. Check out all of the features!

Eye on Association Professionals
- Congratulations: The Indiana Perinatal Network was recently recognized by the Indiana Business Journal as one of the finalists for Community Achievement in Health Care category of the Health Care Heroes.
- Congratulations: Gary Bolinger, CAE has been named “Outstanding CPA Association Employee of the Year” for 2009 by AccountingWEB. See the article just posted to the AccountingWeb site at the link below. The article includes quotes from a couple of INCPAS members. Take a moment to read it! Read Article

Advertising in Synergy
Advertising in the ISAE Synergy is an affordable way to reach hundreds of association professionals! With great rates and flexible scheduling you can customize your ad schedule to promote your company just when you want to. If you are interested in advertising in Synergy with your own banner ad, please contact Katie.
The rates are as follows:
Animated banner ad - $200 per ad/per month
Place an ad for three months or more and receive a 20% discount!!
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