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Lunch & Learn Webinar: Conquering the Craze: 8 Marketing Trends That Will Take Off by 2020
Wednesday, November 07, 2018, 12:00 PM - 1:00 PM EST
Category: Events

ISAE Lunch & Learn Webinar: Conquering the Craze: 8 Marketing Trends That Will Take Off by 2020

SPEAKER: Callie Walker, Senior Inbound Marketing Specialist
WHEN: Wednesday, November 7 | 12:00 - 1:00 p.m. ET
PRICE: $20 (ISAE members) / $35 (Non-members)


You know what they say, the only constant is change, and boy if that isn’t true of marketing! But as an association professional who works around the clock - and wears nearly a store-full of hats - how can you keep up with those trends and decipher which ones are worth tackling at your association?

In this session, learn which trends are taking off not only this year, but in the next few years, how to determine which trends are worth your time and effort, and best practices for tackling each.


  • Identify which will trends will have a major impact on associations in the next couple of years
  • Understand how to prioritize trends and incorporate them into your association's strategic plan
  • Learn tips and best practices for executing new trends to make the most of your time and effor

About the Speaker:

Callie Walker is the Senior Inbound Marketing Specialist at MemberClicks, an Atlanta-based association management software company. She manages the company’s blog, content pieces, and various social media sites.

Callie attended the University of Georgia, graduated with a Bachelor’s degree in Public Relations, and went on to pursue a career in PR and digital marketing.

In her time at MemberClicks, she’s increased blog views by 286% and blog subscribers by 374%. She loves writing and exploring how associations can tap into the power of inbound marketing.

Thank you to our webinar platform partner: TelSpan


Domains: TBD

CAE Hours: 1

As a CAE Approved Provider educational program related to the CAE exam content outline, this program may be applied for 1 credits toward your CAE application or renewal professional development requirements.

Note: This program is not endorsed, accredited, or affiliated with ASAE or the CAE program. Applicants may use any program that meets eligibility requirements in the specific time frame towards the exam application or renewal. There are no specific individual courses required as part of the applications – selection of eligible education is up to the applicant based on his/her needs.