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Strategy Academy
Tuesday, February 15, 2022, 8:30 AM - 4:30 PM EDT
Category: Strategy Academy

ISAE Strategy Academy logo



Strategy Academy is ISAE’s premier mastermind program, with content designed to challenge participants to become more strategic in their position, career and the way they approach challenges. Topics covered throughout this program are customizable based on the needs of those who register, in combination with the facilitator's leadership expertise and connections within the association community.

After two years on Zoom, Strategy Academy is back in-person in 2022 and features both Executive and Leadership tracks, with a different program tailored to the specific professional development needs of each group.

  • EXECUTIVE TRACK - Designed for the experienced association C-Suite/executive. LEARN MORE
  • LEADERSHIP TRACK - Designed for the emerging association leader (3+ years of experience in association management). LEARN MORE

Quarterly In-Person Meetings:
Each track will meet in-person four times in 2022. These sessions count for 3.5 CAE hours each and will feature a shared lunch with both tracks in attendance.

Virtual "Brown Bag Lunch" Discussions:

In the months between quarterly sessions (Mar, Apr, Jun, Jul, Aug, Oct), ISAE will offer a virtual one-hour “brown bag lunch" discussion for each track. These will include follow up discussions based on content from the previous quarterly session, current trending issues, additional opportunities to brainstorm solutions to immediate challenges, etc. Brown bag discussions will be facilitated by ISAE staff and will count for 1 CAE hour each.


Hear what past participants have to say about the value of Strategy Academy:

  • “As CEO of a national association, I found Strategy Academy to be inspiring and encouraging as I learned best practices, received support from peers, and gained insights from Mitch’s excellent facilitation and focus topics. The time was well spent and helped me build a stronger, more successful association by turning obstacles into opportunities. Looking forward to starting my second year in the Academy!”
    Tonja Eagan, MPA, CAE, CFRE, Chief Executive Officer, KDP

  • "Nearly every State Bar staff member has gone through Strategy Academy over the years. It’s been instrumental in helping them understand their role and it’s created buy-in for the things we have changed over the years. Staff involvement in this program allowed us to evolve at a pace much faster than if I tried to teach these foundational lessons to staff by myself."
    Joe Skeel, CAE, Executive Director, Indiana State Bar Association
  • “There’s no such thing as ‘business as usual’ anymore. Even annual programs and events are completely different and require new approaches. ISAE Strategy Academy provides a sounding board and idea generator from a group of professional peers facing similar challenges. Our facilitator, Mitch Isaacs, tailored each session’s content based on group feedback which made the sessions timely and relevant. I recommend Strategy Academy for emerging leaders looking to develop their ‘big-picture’ thinking and elevate their contributions to a strategic, rather than strictly tactical level.”
    Natalie Shryock, Certification and Meetings Manager, Raybourn Group International

  • “I have participated in the ISAE Strategy Academy since its inception. I have gained tremendous knowledge over the years from participating in the program. I have gained even more through the connections I have made with my peers – it has been transformative. Participate today. You won’t regret it. If you are looking for a way to reenergize yourself and your career, this is it.”
    Lisa Perius, CAE, Executive Director, Indiana Veterinary Medical Association
  • “Solving problems is a part of each one of our  profession. As I am attending the Strategy Academy, I look at my desk and bring those problems to the session. Professional insights, collaboration and information at sessions “stir my creative juices” and give me great ideas to go back and apply. It is my best investment in improving my performance."
    Jay Dziwlik, MBA, CAE, Assistant Executive Director, Indiana Dental Association
  • “Strategy Academy was invaluable because it offered me the opportunity to learn from peers and to build new relationships outside of my organization. I appreciated being able to share challenges, have strategic discussions, and leave a session with actionable steps for solutions.”
    Wendy King, Executive Director & CEO, Order of the Golden Rule

  • “The ISAE Strategy Academy has given me the opportunity to get out of the day to day and focus on the future of my organization. The tools provided by the facilitators along with the insights from my peers has been so valuable in helping me innovate and grow as I began my role as Executive Director.”
    Rachel Daeger, CAE, IOM, Executive Director, Society of Nutrition Education and Behavior

  • “Participating in Strategy Academy has allowed me to expand my association management skills and knowledge. The first year I participated, I honestly felt lost as many of discussions were foreign to me and I questioned if I was in the right position. However, I continued to participate and after the third year I decided to go for my CAE, which I earned in 2019. For me, the best part of Strategy Academy is the comradery with other association professionals in the room. I have built a network of colleagues that are willing to share ideas and offer advice which has allowed me to better serve my associations.”
    Marcy Watson, CAE, Executive Director, The Mattison Corporation

About the Facilitator:

Mitch Isaacs was named Shafer Leadership Academy’s Executive Director in May 2015. In this role, he works closely with the organization’s board of directors to fulfill the mission of the organization. He is responsible for creating vision, connecting with stakeholders, administering program offerings and leading the organization in meaningful ways. READ MITCH'S FULL BIO

Mitch has presented at multiple ISAE Annual Conventions, the 2020 ISAE Young Professional Summit, and most recently the 2021 Strategy Academy, receiving consistently high ratings (average 9.7/10) for his enthusiasm, preparation and thought-provoking content.

New in 2022: Mitch will leverage his relationships within the association community to enhance the association management focus of Strategy Academy content.

Testimonials from previous ISAE events:

  • "Mitch Isaacs' presentation was worth the price of admission. His unique group activity helped me learn how to step aside and let someone else take the lead." - 2017 ISAE Annual Convention Attendee
  • "Best session at the conference. Mitch is an enthusiastic presenter and the program had great demonstrations." - 2019 ISAE Annual Convention Attendee
  • "Mitch did a great job helping us learn how to be leaders within our association, even when we're not decision makers." - 2020 ISAE Young Professional Summit Attendee

Event Dates & Schedule (all times ET):

All sessions will take place at the ISAE office (3502 Woodview Trace, Indianapolis, IN) unless otherwise specified. This year's sponsor is Hamilton County Tourism, so it is possible that some sessions will take place at event venues throughout Hamilton County.

Quarterly 3.5-Hour Sessions: 
February 15; May 17; September 13; November 15

8:30 am - 12:00 pm | Executive Track
12:00 pm - 1:00 pm | Lunch (both tracks)
1:00 pm - 4:30 pm | Leadership Track

Monthly "Virtual Brown Bag" Discussions (12:00 pm - 1:00 pm):
Executive: March 15; April 12; June 14; July 12; August 16; October 11
Leadership: March 16; April 13; June 15; July 13; August 17; October 12

Pricing* (inclusive for all event dates listed above and Brown Bag Virtual Discussions):

ISAE Members: $445
Non-Members: $595

*Please note space is limited to one person per organization for each track (Executive and Leadership). Association management companies may register multiple individuals, if individuals primarily work for different association clients. If your organization is interested in registering more than one individual in a track, please contact ISAE.

Statement on COVID-19 Protocols

ISAE will follow all recommended local, state and federal protocols in place at the time of this event to maintain maximum social responsibility. All protocols in place will be communicated to attendees in advance of the event and strictly enforced throughout the event.

Prior to arriving onsite, all attendees and speakers will be required to sign a liability waiver acknowledging that an inherent risk of exposure to COVID-19, or its variants, exists in any public space where people are present and agreeing not to hold the Indiana Society of Association Executives liable for any illness or injury.

Domains: Various
CAE Hours: 3.5 per session; 1 per virtual "brown bag lunch"

As a CAE Approved Provider of educational program related to the CAE exam content outline, each attended session of this program may be applied for 3 credit hours, and each virtual "brown bag lunch" may be applied for 1 credit hour, toward your CAE application or renewal professional development requirements.

Note: This program is not endorsed, accredited, or affiliated with ASAE or the CAE program. Applicants may use any program that meets eligibility requirements in the specific time frame towards the exam application or renewal. There are no specific individual courses required as part of the applications – selection of eligible education is up to the applicant based on his/her needs.